Target Audience

The genre of my song is indie pop so will attract an audience that like listening to pop music, but with an alternative edge. This will be reinforced by the costume and location of my my music video, being quite quirky and upbeat. I believe my target audience will be younger females, as the main singer and dancers will be females. Though, this may also appeal to young males who enjoy the music and females in involved. The female singer will be attractive, and take the focus due to her confidence and dancing/strutting.